Proof Strategies (Formerly Environics Communications) Announces Washington, D.C., #GivingTuesday Winners of $20,000 Communications Grant
Washington, D.C. -- December 21, 2016 -- Proof Strategies (formerly Environics Communications) in Washington, D.C., is pleased to announce the two beneficiaries of its #GivingTuesday initiative, which donates $20,000 of pro-bono communications work to two Washington-area nonprofits. After reviewing many qualified and worthy submissions, Proof selected the Animal Welfare Institute and the Mathematical Association of America to each receive $10,000 worth of communications work.
Both recipients were selected because of their clearly defined goals and measurable impacts. Proof Strategies was inspired by the Animal Welfare Institute’s dedication to alleviating the suffering of animals and the Mathematical Association of America’s work to advance accessibility to education in mathematical sciences at the elementary, secondary and collegiate levels.
“We are delighted to provide both these nonprofits with a dynamic communications campaign, including both digital and traditional tactics, to help them further their missions,” said Mimi Carter, U.S. General Manager of the Toronto-based agency. “Community outreach is part of our agency’s culture and this is an exciting opportunity for us to provide some compelling strategies and tactics to help them reach their goals.”
“Our working partnership with Proof Strategies will strengthen our efforts to save the vaquita, the world’s smallest and most endangered porpoise, from extinction,” said Amey Owen, Public Relations Coordinator at the Animal Welfare Institute. “The agency’s support will enable us to raise public awareness about the plight of the vaquita. We look forward to collaborating with Proof on this campaign.”
This #GivingTuesday campaign is an extension of Proof's commitment to giving back to organizations in the D.C. area that are having a measurable impact in the community. In addition to this effort, Proof also supported the Giving Tuesday campaign of local nonprofit Inner City-Inner Child, another of the agency’s pro-bono clients.
To learn more about Proof’s work with nonprofits, click here.
About Proof Strategies
With 275+ awards for client work and industry leadership, the independently owned Proof family of companies (Proof Strategies, Inc., Proof, Inc., Proof Experiences, Inc.) has over 165 staff members in offices in Toronto, Montréal, Ottawa, Vancouver and Washington, D.C., and annual fee income of $30 million. As a brand steward to some of North America's most respected and well-known companies, the firm's strategic approach is guided by data-driven research, deep subject expertise, smart creative and meticulous measurement. A corporate leader in the age of climate change, Proof Strategies, Inc. has been carbon neutral since 2008.